Timely insights and executive perspective from 3C Ventures to help navigate what’s next with clarity and confidence.
FEATURED EPISODES
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December 03, 2025
December 02, 2025
February 4, 2026
The Marketing Industry Has Too Many “Advisors.” Karna Crawford Is Something Else.
Karna Crawford does not talk about transformation as theory. She has lived through it, inside institutions where the stakes are measured in outcomes, not decks. - March 25, 2026
3CV's Jane Lacher Reimagines the Brand-Agency Relationship
Some consultants hand you a framework and wish you luck. 3CV exists because that's not good enough. - March 11, 2026
The End of the Click Economy
Machine attention is compounding. Human attention is fragmenting. - March 4, 2026
Executive Content as an Asymmetric and Compounding Opportunity
Executive attention is the most undervalued asset class in modern business. - March 17, 2026
Start With Tech, Not Price: Why Media Reviews Need an Upgrade
Technology isn’t a line item anymore, it’s the currency of competitive advantage - August 21, 2025
How The New Yorker
Mastered Scarcity
This is what happens when you refuse to play the game everyone else is losing. - August 11, 2025
Michael Kassan’s 3CV Made $50M in Its First 15 Months in Business
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Agencies woo clients with AI tools, but implementation hurdles remain—plus other marketing trends from CES
3C Venture’s Michael Kassan talks media M&A and how to survive the long days and nights at Cannes Lions
